Case Studies: Lettuce, Tomatoes, and Strawberries
The use of performance metrics to diagnose, track, and improve natural resource and sustainability trends are illustrated in the following short case studies. Each of these case studies capture the unique value of performance metrics can provide for growers, grower groups, and brands.
The first example tells the story of how aggregated performance metric data results helped diagnose a regional natural resource issue with lettuce growers. The second example illustrates how a brand uses aggregated performance metric data on tomatoes to track improvements year over year and tell that story to their customers. And the third example showcases how the simple act of Strawberry growers collecting performance metrics on water use and paying attention to seasonal crop demand resulted in improved management.
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